The capsule collection "Life is a Race" unites China's Team Wang Design, founded by pop star Jackson Wang, and U.S. brand Billionaire Boys Club, created by Pharrell Williams, merging Eastern and Western streetwear aesthetics.
Models wearing "Life is a Race" jackets. [Photo courtesy of Team Wang Design]
"Life is a race, but your own race," Wang explained, highlighting his vision for a collection that celebrates authenticity, resilience, and the beauty of forging one's own path. "This collection is for those who aren't racing to be first, but racing to be you. It's about authenticity, resilience, and owning your journey."
Inspired by the culture surrounding motorsports, the collection fuses speed, precision, and self-expression through minimalist yet ambitious design. It embodies its founders' distinct visions. The relaxed streetwear aesthetic of Pharrell Williams' joins Jackson Wang's sharp-edged style. The result is a versatile line that merges performance-wear with urban fashion, defying conventional categorization and redefining contemporary boundaries.
"Fashion, to me, has always been about individuality and freedom of expression," Pharrell Williams explained. He continued, "It's a reflection of who you are and who you're becoming. This partnership between Billionaire Boys Club and Jackson is more than just design. It's about blending personalities, cultures, and perspectives."
This marks the second collaboration between Wang and one of Williams' ventures. Jackson and Team Wang Design previously launched the popular Team Joopiter on Williams' digital auction platform in June of last year.
The new "Life is a Race" collection features varsity, and biker-style jackets, statement tees, and everyday accessories. They are available globally from June 25. Separately, an exclusive Joopiter × Billionaire Boys Club × Team Wang Design collaboration will launch at the same time, featuring a T-shirt, biker jacket, and moto-inspired hoodie.