| Besides the business plan presentation, the final had a mission/solution section. Each team selected one of three tasks covering Brand PR, crisis management and new media strategy and provided its solution with a five-minute speech in English. "All the missions are from real cases," said Wang Si, a judge and mission provider. "The students will get the chance to know challenges in reality." |
除了商業(yè)創(chuàng)意的展示，總決賽中還有一個選題分析環(huán)節(jié)。每個參賽隊(duì)從三類問題中選擇一題用英語作答，限時5分鐘。三類問題分別為品牌公共類、經(jīng)濟(jì)危機(jī)處理類和新媒體戰(zhàn)略類。 提供選題的評委王思說：“所有的這些選題都是從真實(shí)案例中選取的，同學(xué)們將有機(jī)會面對現(xiàn)實(shí)中的挑戰(zhàn)?！?/td>
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| The software company project from Beijing Information Science and Technology University is the only of the seven projects that currently operates. |
北京信息科技大學(xué)的軟件公司計(jì)劃是七個作品中唯一一個在目前開始運(yùn)行的項(xiàng)目。 |
| "University students lack social experience and they should do more on marketing analysis, investment sourcing and risk mitigation before starting a business," said Ren Haiping, a judge and deputy director of the Board's Office with Sinosteel Corporation, to China.org.cn after the competition. |
中鋼董事會辦公室副主任任海平在賽后接受中國網(wǎng)的采訪稱，大學(xué)生們?nèi)狈ι鐣?jīng)驗(yàn)，他們應(yīng)該在開始創(chuàng)業(yè)前更多做市場分析，尋求投資來源，降低風(fēng)險。 |
| According to a guideline issued by the Ministry of Human Resources and Social Security, China will help 450,000 students set up their own business in next two years. |
根據(jù)人力資源和社會保障部發(fā)布的指導(dǎo)方針，在接下來的兩年內(nèi)，國家將會為45萬名學(xué)生提供創(chuàng)業(yè)機(jī)會。 |
| Using the theme "Innovation, Change and Development," BPC aims to showcase the creativity, teamwork and business acumen of university students while providing a platform for them to communicate with industry insiders and investors. Three student clubs from China Foreign Affairs University, Peking University and Tsinghua University organized the event. |
商業(yè)創(chuàng)意大賽的主題是“創(chuàng)新、改變與發(fā)展”，意圖展現(xiàn)大學(xué)生的創(chuàng)新思維、團(tuán)隊(duì)意識和商業(yè)才干，同時為大學(xué)生與業(yè)內(nèi)人士和投資者提供交流的平臺。外交學(xué)院、北京大學(xué)和清華大學(xué)三所高校的學(xué)生社團(tuán)共同組織了這次活動。
（China.org.cn 王夢如 譯）
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